THE VAMPS’ JAMES MCVEY AND KITTENS STAR IN NEW PETA ASIA AD IN ADVANCE OF MALL OF ASIA CONCERT

Lead Guitarist Encourages Fans to Save a Life by Adopting a Homeless Animal

For Immediate Release:
January 26, 2016

Manila — Snuggling up to a pair of kittens from an animal shelter in London, The Vamps‘ lead guitarist, James McVey—who will be visiting Manila this Saturday—stars in a PETA campaign that proclaims, “Save a Life: Adopt—Don’t Shop!” The ad, which was shot by top celebrity photographer Ruth Rose, goes on to stress the importance of adopting homeless animals from shelters and never buying animals from breeders or pet stores.

A high-resolution image of the ad is below. Please credit Ruth Rose.

James McVey for PETA - Adopt, Don't Shop

“There are millions of animals already in shelters—kittens … puppies, dogs, a variety of animals,” says McVey. “So go to a shelter, adopt, and save a life!”

Every year, hundreds of thousands of dogs and cats end up in animal shelters, and many of them have to be euthanized simply because there aren’t enough good homes for them. Sadly, others die on the streets. Every time someone buys a kitten or a puppy from a breeder or a pet store, a dog or a cat in a shelter loses his or her chance at finding a home. That’s why McVey and PETA—whose motto reads, in part, that “animals are not ours to abuse in any way”—encourage anyone who’s thinking of adding an animal to his or her family to visit a local shelter or rescue group.

McVey joins a long list of musicians—including Little MixP!nkCody SimpsonKesha, and many others—who have teamed up with PETA and its affiliates to promote kindness to animals. McVey and his band, The Vamps, will be performing at the Mall of Asia Arena in Manila this Saturday, January 30.

For more information, please visit PETAAsia.com or https://www.facebook.com/PETAAsiaPacific/.

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