VIDEO: Terrified Goats Beaten, Dragged, and Left Bleeding in ‘Humane’ Mohair Industry
VIDEO: Terrified Goats Beaten, Dragged, and Left Bleeding in ‘Humane’ Mohair Industry
Paul Smith Announced as International Target.
Pretoria — A damning new PETA Asia investigation into mohair operations in Lesotho and South Africa which took place at several facilities certified by the misleadingly named “Responsible Mohair Standard”—including one in South Africa with ties to Paul Smith’s mohair supplier—shows workers violently striking goats with brooms and poles, dragging struggling goats by their horns and legs, and pinning goats to the ground as the panicked animals cried out.
The undercover footage shows workers on South African farms hauling goats around by their tails and shearing the animals so roughly that some were left wounded and bleeding. One goat suffering from a large, gaping wound was shorn as he screamed in pain. The bodies of several dead goats—including a baby goat—were filmed discarded in a heap at a “responsible” mohair facility.
Credit: PETA.
More images are available here. Broadcast-quality footage is available here.
“These shearing sheds are hell for terrified goats, who are tossed around like rag dolls, sliced open, and left screaming in pain, all for someone’s mohair suit or sweater,” says PETA Asia President Jason Baker. “PETA is urging anyone upset by this rampant abuse to refuse to swipe their card for anything made of mohair and choose only vegan materials.”
The explosive new footage marks PETA Asia’s second investigation into mohair operations in South Africa—where most of the world’s mohair originates—revealing pervasive cruelty and systemic abuse.
PETA notes that mother goats form strong bonds with their babies and that both mother and baby recognise each other’s distinct calls—or “bleats”—shortly after birth. In the mohair industry, goat kids are shorn starting as early as 6 months old. As soon as their hair quality declines or they’re deemed no longer useful, the goats are killed—well short of their natural 10-year life expectancy.
PETA—whose motto reads, in part, that “animals are not ours to wear”— points out that Every Animal Is Someone. For more information, please visit PETAAsia.com or follow PETA Asia on X, Facebook, or Instagram.
Contact:
Keith Guo, +852-6048-5802 (WhatsApp & Signal); [email protected]
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