KOREAN FASHION LABEL ‘BLINDNESS’ URGED TO CUT TIES WITH WOOL PRIZE

PETA Highlights Devasting Impact Wool Has on the Environment and the Suffering It Causes Sheep

For Immediate Release:
February 13, 2020

Seoul — This morning, People for the Ethical Treatment of Animals (PETA) sent a letter to Kyu Yong Shin and Ji Sun Park—whose fashion label, BLINDNESS, is a finalist for the 2020 International Woolmark Prize—urging the duo to remove their label from the running.

BLINDNESS is focused on reducing its waste throughout the entire manufacturing process, from fabric creation to garment construction—but as PETA points out, the wool industry is a major producer of methane, a potent greenhouse gas that contributes to climate change and is driving ecological catastrophes like the wildfires in Australia (the world’s largest exporter of wool and Woolmark’s home), which have reportedly killed around 100,000 sheep on Kangaroo Island alone.

“Every single wool garment drives an industry that’s spewing out pollutants and fueling near-apocalyptic wildfires that are burning gentle sheep to death,” says PETA Senior Vice President of International Campaigns Jason Baker. “PETA is urging BLINDNESS and the other finalists to take a stand against wool by shunning this prize and embracing truly sustainable all-vegan materials.”

PETA—whose motto reads, in part, that “animals are not ours to wear”—and its international affiliates have investigated 100 wool-industry operations on four continents, including in Australia, and have found egregious abuse at each one.

For more information, please visit PETAAsia.com.

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