PETA ‘Rat’ to Protest Olympic Sponsor Over Horrific Tests on Animals

What:             Tomorrow, PETA’s rat mascot Rei, holding a sign reading, “Be a Champion for Animals. Keep Cruel Ajinomoto Off Tokyo Stadium,” will protest outside the Tokyo (Ajinomoto) Stadium because its regular sponsor, Ajinomoto Co., Inc.—the world’s largest manufacturer of the flavor enhancer monosodium glutamate (MSG)—still conducts horrific and worthless tests on animals. The group wants the company’s name kept off the stadium.

Ajinomoto experimenters force animals to run on treadmills at high speeds until they become exhaustedswim for their lives in near-drowning testsfight each other, and leap away from electric shocks in pseudo-scientific tests that resemble nothing so much as a depraved version of the Olympic Games. In Ajinomoto’s “games,” all the participants are killed and dissected in the end—simply so that the company can make dubious marketing claims about the human health effects of its products.

Ajinomoto experimenters have also cut open dogs’ stomachs, inserted tubes, starved them, fed them MSG, taken their stomach fluid, and injected them with drugs since the 1950s.

“It’s disturbing that Ajinomoto, a company that plays deadly and pointless ‘games’ with animals, sponsors the prestigious 2020 Olympic Games,” says PETA Senior Vice President of International Campaigns Jason Baker. “PETA urges Ajinomoto to pay attention to the Tokyo Olympics slogan and be ‘United by Emotion’ by ending all cruel animal tests immediately.”

More than 175,000 people have called on Ajinomoto to join the ranks of the dozens of global food companies that have banned deadly animal experiments, which are neither legally required nor useful for advancing human health, after discussions with PETA’s U.S. affiliate.

When:             Tuesday, August 3, 12 noon sharp

Where:           Outside the main entrance of the Tokyo (Ajinomoto) Stadium
376-3 Nishimachi, Chofu, Tokyo 182-0032
Please see the Google Maps link here.









PETA’s protest will take place here.

Your coverage is invited.

PETA—whose motto reads, in part, that “animals are not ours to experiment on”—opposes speciesism, a human-supremacist worldview. For more information, please visit or follow the group on Twitter, Facebook, or Instagram.